Rob Rekrutiak

Google Shopping, Group Product Manager
Plenary: 
Retail Plenary – The Value of GS1 Membership

Rob is a Group Product Manager with Google Shopping. In this role he leads efforts in product content and data, advertising programs for merchants, marketplaces and brands, assistive shopping and global expansion.

Prior to joining Google in 2013, Rob has been entrepreneur and executive both in-and-outside of tech including positions as COO of China’s leading branding and integrated marketing agency, founder/CEO of a vertically integrated home and lifestyle product brand, co-founder of a multi-category online retailer, co-creator of an award-winning IoT device, dotcom-era digital strategist and early 90’s web design pioneer.

Rob has a bachelor's degree in Computer Science from the University of British Columbia. He is a member of the GS1 Innovation Board where he sets global direction and strategy for product data standards such as the UPC barcode and GDSN. Rob is also active as an early stage investor/advisor with several technology and product companies.

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